Furnace Creek 508: Sponsorship Opportunities

Event: Furnace Creek 508 bicycle race

Date: The race is always held in October every year, usually, but not always the second weekend. (2006 is the 23rd anniversary event and will be held October 7-9, 2006.)

Where:
Santa Clarita to Death Valley to Twenty Nine Palms, CA.
-508 mile distance.
-35,000 feet of total cumulative elevation gain.

Who: Up to 150 bicycle racers from across the States, Canada, Europe, and Asia.

Why:
To challenge themselves in the world's toughest single stage open bicycle race. To experience an unparallelel spiritual odyssey.

Details: 508 mile non-stop bicycle race. No drafting or riding in packs allowed.
-Solo, tandem, relay team, and HPV categories.
-48 hour time limit for solo racers; 46 hour time limit for relay teams.

Previous Media Coverage highlights:
-SHAPE Magazine, May 1995, eight page feature.
-Los Angeles Times, November 1994, November 1997, and October 1999, two page coverage: features, including photos and page one of Sports Section.
-Orange County Register, October 1994 and October 1999, two page feature, including photos and page one of Sports Section.
-San Francisco Chronicle, October 1999, one page feature with photos.
-Men's Fitness, September 1994, one page feature.
-Bicycling Magazine, several features.
-Velo News, several features.
-California Bicyclist, several features.
-Velo, Swiss cycling magazine, eight page feature.
-Fun Ride, Japanese cycling magazine, five page feature.

Sponsorship Opportunities:
-Title opportunity for overall event, awards ceremony, and/or official race website.
-Signage at pre-race meeting, start, finish, on website.
-Sponsor's use of event name and logo for sponsor-organized promotions.
-Advertising in Furnace Creek 508 Race Magazine/Program.
-Sponsor logo on website, media buys, promotional materials, merchandising, and awards.
-Official product status.
-Product sampling.